Do you want to harness the full business potential of Instagram? Do you want to ensure your brand stands out from the crowd and appeals to your target customers? Led by blogger and social-media influencer Abi Dare, this workshop will equip you with the tips and knowledge you need to turn your Instagram feed into a major asset by developing a clear and consistent identity. We’ll cover how to find and hone your visual style, brainstorm some image ideas for your business, and look at a few easy tricks for photo styling and editing. We’ll also talk about how to find and engage with the right audience, how to write effective captions and profile descriptions, and how you can use Instagram Stories to grow your brand online.
What you will learn :
How to develop an Instagram identity that clearly communicates what your brand is about
How to take eye-catching images without any photography experience or expensive equipment
How to edit images consistently
How to write effective captions and profile bios
How to find the right audience for your brand
How to use Instagram Stories as a brand-building tool
Abi is a blogger, freelance writer and Instagram influencer based in Bristol. She founded her successful interior design and travel blog, These Four Walls, in 2014, and also contributes to a range of independent lifestyle and travel publications. She’s known for her muted, minimalist aesthetic, and helps other creatives to develop an Instagram identity which reflects their own brand.